Top fundraising tips

Got a place in the Standard Chartered Great City Race and thinking about running to raise money for charity? Here are five fundraising tips to help you get started…

Choose your cause

Once you've got your place in the Standard Chartered Great City Race, pick a charity to raise money for. Choose a cause you believe in or you’re passionate about so you can connect with would-be donors when talking about how your fundraising will help the charity.

Set up a fundraising page

Take your fundraising efforts to the world wide web and set up an online giving page. Here you can add a profile photo, tell everyone your story, why you’re running for your chosen charity, and state your fundraising target.

Get social

Thanks to social media, it has never been easier to reach out to your family, friends and now followers. Post regularly about your training progress and fundraising efforts on Facebook, Twitter and Instagram and make sure you link to your e-giving page.

Be creative

From raffles and auctions to bake sales and coffee mornings, there is no shortage of ways to give your fundraising a boost. Fundraisers have also put on pub quizzes and curry nights in the past – don't be afraid to reach out to companies and business owners for help with prizes!

Final Push

Ramp up your fundraising efforts in the final days before the race and make sure you've reached out to as many people as possible. And don't forget to post about your race after the event – you could bring in some extra donations that take you beyond your target.